Sibusiso works with organisations to harness the power of strategic communication to achieve business objectives. His area of expertise lies in content development, financial communications, corporate reputation and positioning and issues management.
He was previously part of the team that launched Quartz Africa—the Atlantic Media Group’s business news outlet on the African continent. As Quartz’s South African correspondent, he covered various sectors and themes, including: telecommunications and retail in Africa, banking, resources as well as African politics and economics. Throughout 2015, Sibusiso contributed to the World Economic Forum’s (WEF) Agenda platform through a content syndication agreement with Atlantic Media.
Sibusiso’s in-house corporate communication experience spans across media relations and content development for the globally diversified mining group, Anglo-American in South Africa.
He has contributed for various South African media outlets including: the City Press, allAfrica.com, TimesLive, Daily Maverick and the Mail and Guardian (SA and Africa). In 2016, his writing was published in a non-fiction anthology (published by Tafelberg) titled Writing What We Like, which explores the barriers of language and race in South Africa.
His commissioned assignments, across the private, public and not-for-profit sectors include: the City of eThekwini, Oxfam South Africa, Rosa Luxemburg Stiftung, BNP Paribas, Cliff Dekker Hofmeyr and Standard Bank (Emerging Payments and Retail Banking units).
Sibusiso’s other passion lies in the urban regeneration space, where he has experience as Programme Coordinator for the World Design Capital Cape Town Programme and as Programme Coordinator for the now-defunct urban development research organization, the Cape Town Partnership.
Sibusiso is a recipient of several accolades, including: the Google Zeitgeist Young Minds award, the University of the Free State Alumni Ambassador award and the Mail and Guardian Top 200 Young South Africans award.